Google Tag Manager Tutorial for Beginners (+ Free E-Book)
Google Tag Manager is an amazing tool. I’ve been running this blog for almost two years now and 98% of all blog posts are about GTM. It has saved me, my colleagues and my clients so much time that I can’t even imagine how I could live now without it.
Need to add a particular tracking pixel to a website? Not a problem! Want to track submissions of a newly created form? Consider it done. All thanks to a thing called Tag Management.
Instead of waiting (for days) for a busy developer to add those tracking codes you could do this by yourself. Even though you will not replace developers 100% (and, in fact, you never should), with Google Tag Manager you (and your team) will become much agiler implementing new marketing campaigns and/or web analytics tracking.
But where should you start? GTM looks...