So You Want to Persuade Users? Make Things Simple!
So You Want to Persuade Users? Make Things Simple!So You Want to Persuade Users? Make Things Simple!
Lyndon Cerejo
2018-07-17T16:15:38+02:00
2018-07-17T15:48:55+00:00
(This article is kindly sponsored by Adobe.) The persuasive design toolbox is filled with powerful tools based on psychology. These tools range from Cialdini’s set of six principles of persuasion to ten times that number of Persuasive Patterns. Presented with all these methods, it can be tempting to use all of them to cover all possible bases, using a shotgun approach, hoping that one will resonate with your target users.
However, applying persuasion principles and patterns in a haphazard manner ...