Number animation, as in, imagine a number changing from 1 to 2, then 2 to 3, then 3 to 4, etc. over a specified time. Like a counter, except controlled by the same kind of animation that we use for other design animation on the web. This could be useful
Google Tag Manager. The thing that makes the lives of marketers and web analysts easier. But the purpose of this blog post is not to convince you to start using it. Today, I assume that you have already decided to give Tag Manager a chance (or maybe even used it once
When it comes to selecting tracking pixels, Pinterest (in most cases) will probably not reach the top 3. However, if you’re working in a business that’s related to fashion, style, Pinterest Tag might definitely be an option.
I recently had my first serious encounter with the Pinterest Tag (because usually, people
If your website or ecommerce store has a login feature (for your visitors/customers), you should definitely measure that. Since the tool of choice on my blog is Google Analytics, I’ll show you several options on how to track logins with Google Tag Manager and send it to Google Analytics. Oh,
Updated: September 4th, 2020. I’m not going to dive into discussions about whether WIX is a good platform for creating a website, it has its pros and cons. For example, it enables people to easily create a website but at the same time, WIX is not the best tool in
If you are reading this blog post, there are two possible reasons for that: you stumbled upon it by following your curiosity or you have recently hit certain limits in Google Analytics (or maybe you are about to hit them).
Anyway, here’s a situation. One day, when you are about to
In 2020, Google Tag Manager introduced a new level of possibilities – server-side tagging. Even though there were already other tag management solutions that offered this, GTM joined this server-side game just very recently.
When the public beta was launched on August 12, 2020, the audience split into several groups. Some
So, you have probably landed on this article because you are working with multiple domains (e.g. domain1.com and domain2.com) and have some doubts on how to handle Google Tag Manager. Should you use one GTM container on all domains? Or should you use one container per domain?
In this guide, I’ll
Direct traffic in Google Analytics is often misunderstood. If you think that direct traffic is the one that enters your website’s address in the address bar or accesses it via bookmarks, I have some bad news. In reality, that is just a fraction of what direct traffic really is.
When it comes to increasing sales for your ecommerce store, there are 3 levers you can pull: You can increase your average order value; You can increase the amount of traffic to your site; You can increase your conversion rate.
I wasn’t planning this post but several people have contacted me regarding several recent changes in Google Tag Manager. They were seeing different things (compared to my course videos or the screenshots of my blog posts) and were thinking that they have configured something incorrectly.
That’s why I wanted to quickly